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November 2015
Cleanliness is one of the most basic expectations of hotel guests. Real risks exist in terms of communicable diseases, particularly in the travel industry. While hotel operators work to meet their guests’ expectations for cleanliness, frequent media reports of outbreaks may generate an elevated perception of risk for some guests. Increased consumer awareness of communicable diseases and concerns about traveling beg the question.
Multiple studies have investigated factors influencing accommodation selection. Unsurprisingly, many concluded that cleanliness is one of the most important factors reported that the majority of complaints and compliments received by hotel managers pertain to standards of guestroom hygiene.
Cleanliness has been identified as an important criterion in judging service quality, and the physical environment plays a significant role in the delivery process.
Once such Dublin based Hotel that focuses on being both aesthetically pleasing and cleanliness is The Jackson Court Hotel. Like many others in their industry, The Jackson Court believe that the key to attracting and retaining customers is through offering an unforgettable experience and have realigned their performance measures to include customer satisfaction as a core metric.
Over the previous ten years The Jackson Court Hotel has focused their facilities management towards deep cleaning and has contracted these services to the SMC Group.
Prior to The Jackson Court Hotel creating a relationship with SMC Group they faced many challenges. Customers required higher standards as Dublin, like every other top rated European City destination offered variations from Michelin star restaurants to gastro pubs and five star hotels to motels. Consumers requested more and so The Jackson Court increased their standards.
The Jackson Court Hotel employed a combination of the in house maintenance team and a local carpet cleaner for both ad hoc carpet cleaning requirements and deep carpet cleans. The difficulties with this system related to the carpet cleaner using basic cleaning machines with cold water to extract and clean. This resulted in much downtime for The Jackson Court Hotel as carpets required between 1 -2 days to fully dry before customers could avail of the rooms. Another problem related to an after smell within the room and shrinkage of carpets in some areas.
For the hotel this dilemma meant up grading their deep cleaning methods and they had three options available to them: See table below for more information.
See table below for more information:
Deep Cleaning Options Available | Advantages | Disadvantages |
Outsource the cleaning to SMC Group
|
|
|
Purchase machine and train staff to use it
|
|
|
Local carpet cleaner |
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The removal of indoor air bacteria results in a healthier room as air quality has greatly improved
The machines used for carpet cleaning have been certified Gold by the Carpet and Rug Institute. All cleaning solutions used are:
“Over the past ten years SMC Group has worked within The Jackson Court Hotel. For carpet and upholstery cleaning we required a viable long term solution that was efficient, cost effective and most importantly, left what was to be cleaned, clean! We haven’t been let down in any aspect of their service in this time and even to this day they still treat every clean as if it was their first. SMC Group understand that when we need something done on the day for a pop up event, it has to be done and they’re at our door within hours. They have taken the time to consult with us during our refurbishment on what carpets will give the best lifespan in conjunction with their cleaning techniques. Their staff are always professional, courteous, punctual and have so much attention to detail in their work. To sum up, they go the extra mile every time and that’s why they’ve been with us for so long”.
Paula Jackson
Testimonials
We decided to set up a resident committee for our apartment complex as we had problems with our Management Company. We found SMC Group on the web and had Kevin out to provide necessary quotations.
- The Shelbourne Hotel, Dublin![]()
Testimonials
I would have no hesitation in recommending their services The Maldron Hotel Smithfield has had the pleasure to work with SMC Group service for the past three years. Mark Conlon and his team namely Karl is a pleasure to work with and I would have no hesitation in recommending their services to my colleagues in the hospitality industry. The attention to detail of the work carried out is excellent. The SMC team are flexible which is a key element when working for a 24 hour operation.
- The Maldron Hotel, Smithfield![]()
Testimonials
The staff are dedicated and therefore the results are excellent! We have been using SMC Group for over a year now and they are really professional to work with. The staff are dedicated and therefore the results are excellent!
- The Wright Venue![]()
Testimonials
SMC Group are exceptional! The lads at SMC Group are exceptional. I was very impressed with their attention to detail. We needed quite a bit of work done under very short notice and I wasn’t let down!
- Eastern Area Health Board![]()